# GainTrace vs Valley: which to pick

> GainTrace vs Valley: pricing, platforms, launches, upvotes and founders side by side on ProductsFarm, with notes on which to pick.

Canonical: https://productsfarm.com/compare/gaintrace-vs-valley
Last updated: 2026-11-03

|  | [GainTrace](https://productsfarm.com/product/gaintrace) | [Valley](https://productsfarm.com/product/valley) |
| --- | --- | --- |
| What it is | Customer health scores that flag churn risk early for SaaS customer success | AI outbound platform that finds likely buyers and writes personalized LinkedIn |
| Pricing | Freemium | Paid |
| Platforms | Web | Web, API |
| Categories | Analytics, Sales and CRM, Customer support | Sales and CRM, AI, Marketing |
| Made for | saas companies, customer success teams, revenue leaders | founders, sales teams, agencies |
| Built with | [Next.js](https://productsfarm.com/tech-stack/nextjs), [React](https://productsfarm.com/tech-stack/react), [Cloudflare](https://productsfarm.com/tech-stack/cloudflare), [Google Tag Manager](https://productsfarm.com/tech-stack/google-tag-manager), [Tailwind CSS](https://productsfarm.com/tech-stack/tailwind-css) | [Google Analytics](https://productsfarm.com/tech-stack/google-analytics), [Google Tag Manager](https://productsfarm.com/tech-stack/google-tag-manager), [Plausible](https://productsfarm.com/tech-stack/plausible), [Mixpanel](https://productsfarm.com/tech-stack/mixpanel), [HubSpot](https://productsfarm.com/tech-stack/hubspot), [Google Fonts](https://productsfarm.com/tech-stack/google-fonts) |
| Upvotes | 0 | 0 |
| Website | [gaintrace.com](https://gaintrace.com/) | [joinvalley.co](https://www.joinvalley.co/) |

## About GainTrace

GainTrace is customer success software for SaaS companies. It pulls signals from tools such as Salesforce, HubSpot, Stripe, Intercom, Mixpanel and Slack into one customer timeline, then produces a health score for every account. Each score can be explained signal by signal, so a team can see why an account is marked at risk while there is still time to act.

The product includes Trace AI, which monitors product usage, billing and support data and highlights which accounts need attention. Automations and playbooks can trigger follow-up steps when adoption drops, onboarding stalls, expansion signals appear or renewal risk rises. Surveys and NPS are included in the plan.

It is aimed at customer success managers and revenue leaders at SaaS businesses who want to reduce churn and improve net revenue retention without hiring a dedicated operations person to run the tool. Setup is self-serve, and a free plan covers up to 25 companies.

## About Valley

Valley is an AI outbound platform for sales teams, founders and agencies. It finds people most likely to buy, using live buying signals, natural-language search or a customer's own lists. It qualifies each prospect against an ideal customer profile, researches each person and drafts messages written in the user's voice, which the user reviews and approves before they are sent.

With Valley you can run plays built around signals such as companies hiring for relevant roles, people engaging with your content or a competitor's audience. Outreach runs across LinkedIn, and email is available on higher plans or as an add-on. Replies from all connected channels are brought into one inbox, where you can see the research and message history and manage follow-ups. Valley also offers an MCP integration for Claude and ChatGPT, plus CRM connections such as HubSpot and an API with webhooks.

The product is aimed at founder-led sales, sales teams and agencies that want to run outbound prospecting with less manual research. Pricing starts at $199 per seat per month, or $149 per seat billed quarterly, with a 7-day trial for eligible new subscribers. Custom pricing is available for teams of five seats or more.

## Related

- [GainTrace](https://productsfarm.com/product/gaintrace)
- [Valley](https://productsfarm.com/product/valley)
- [More comparisons](https://productsfarm.com/compare)