Compare the SEO of two pages

Paste your page and a competitor's. We run the same 19 on-page checks on both and show who wins each one, side by side, with a fix for every problem.

What we check

Crawling and speed

HTTPS: The page loads over https, and http redirects to it.
Status and redirects: The page answers 200, after one redirect at most.
Allowed in robots.txt: robots.txt lets Googlebot and Bingbot crawl the page.
Response time: How long the HTML takes to arrive. Under a second is good.
HTML size: Under 500 KB of HTML, so the page loads fast on phones.

Search result

Title: Present, and 30 to 60 characters so it isn't cut off.
Meta description: 110 to 160 characters, written for the search snippet.
Canonical URL: Points to the page itself, so copies don't compete with it.
Indexable: No noindex in a robots meta tag or X-Robots-Tag header.
Language: The <html> tag names the page's language.
Mobile viewport: A viewport tag, so phones get the mobile layout.

Content

One H1: One main heading that says what the page is.
Heading order: H1, then H2, then H3, without skipping levels.
Word count: At least 300 words of text in the HTML.
Image alt text: Every image has an alt attribute.
Links: Internal and external links crawlers can follow.

Social sharing

Open Graph tags: Title, description, image, URL and type for link previews.
X (Twitter) card: A large card with a title and image when shared on X.

Structured data

Structured data: schema.org JSON-LD or microdata on the page.

Questions

How does the comparison work?: We run the same on-page audit on both pages at once. For each check the better result wins. When both get the same result, the faster response, the longer text or the fuller tags break the tie, and gaps under 10% count as a tie.
Can I compare my site with a competitor's?: Yes. Any two public pages work: your home page against a competitor's, or two of your own pages. Compare pages of the same kind, such as two pricing pages, for a fair read.
Why does my score differ from other SEO tools?: Every tool weighs checks differently. Ours scores what's in the page's HTML. It doesn't measure backlinks, Core Web Vitals or rankings, which need data from Google or a crawl of the whole web.
Is it free?: Yes, with no sign-up. Each comparison runs two audits, out of 20 an hour.

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What we check

Crawling and speed

HTTPS: The page loads over https, and http redirects to it.
Status and redirects: The page answers 200, after one redirect at most.
Allowed in robots.txt: robots.txt lets Googlebot and Bingbot crawl the page.
Response time: How long the HTML takes to arrive. Under a second is good.
HTML size: Under 500 KB of HTML, so the page loads fast on phones.

Search result

Title: Present, and 30 to 60 characters so it isn't cut off.
Meta description: 110 to 160 characters, written for the search snippet.
Canonical URL: Points to the page itself, so copies don't compete with it.
Indexable: No noindex in a robots meta tag or X-Robots-Tag header.
Language: The <html> tag names the page's language.
Mobile viewport: A viewport tag, so phones get the mobile layout.

Content

One H1: One main heading that says what the page is.
Heading order: H1, then H2, then H3, without skipping levels.
Word count: At least 300 words of text in the HTML.
Image alt text: Every image has an alt attribute.
Links: Internal and external links crawlers can follow.

Social sharing

Open Graph tags: Title, description, image, URL and type for link previews.
X (Twitter) card: A large card with a title and image when shared on X.

Structured data

Structured data: schema.org JSON-LD or microdata on the page.

Questions

How does the comparison work?

We run the same on-page audit on both pages at once. For each check the better result wins. When both get the same result, the faster response, the longer text or the fuller tags break the tie, and gaps under 10% count as a tie.

Can I compare my site with a competitor's?

Yes. Any two public pages work: your home page against a competitor's, or two of your own pages. Compare pages of the same kind, such as two pricing pages, for a fair read.

Why does my score differ from other SEO tools?

Every tool weighs checks differently. Ours scores what's in the page's HTML. It doesn't measure backlinks, Core Web Vitals or rankings, which need data from Google or a crawl of the whole web.

Is it free?

Yes, with no sign-up. Each comparison runs two audits, out of 20 an hour.